Meet the Founder

Eli Gutilban

Founder & CEO, Armasourcing

Eli Gutilban — Founder & CEO of Armasourcing

Eli Gutilban founded Armasourcing after spending 8+ years in the digital marketing trenches — building SEO campaigns, managing remote teams, and delivering results for businesses across the US, Europe, and Asia-Pacific.

He earned an Upwork Top Rated Plus badge with a 97% job success rate and logged over 7,700 hours helping companies grow online. But he kept running into the same problem his clients faced: finding reliable, skilled remote talent was broken.

That is why he built Armasourcing — a Filipino virtual assistant staffing company that handles the entire hiring process, from sourcing and vetting to training and ongoing performance management.

97%
Upwork Job Success
8+
Years in Digital Marketing
43+
Projects Delivered
7,778+
Hours Logged

What We Do

How Armasourcing Helps You Scale

Talent Sourcing & Vetting

Multi-step screening: skills tests, interviews, portfolio review, and cultural fit assessment before any candidate reaches you.

Training & Onboarding

Every VA is trained on your specific tools, workflows, and SOPs before day one. No ramp-up guesswork.

Performance Management

Hubstaff-powered time tracking, weekly check-ins, and QA reviews to ensure consistent output and accountability.

16+ VA Specializations

SEO specialists, social media managers, Google Ads experts, bookkeepers, executive assistants, developers, and more.

110-Day Guarantee

If your VA is not the right fit within 110 days, we replace them at no additional cost. Zero risk.

10% Profits to Church

Through our Kingdom Impact initiative, 10% of revenue supports children and elderly in Filipino communities.

The Mission

Why Eli Built Armasourcing

Before Armasourcing, Eli worked as an SEO consultant for companies like iCXeed (enterprise CX), Eliot Rose Wealth Management (financial services), and multiple US-based agencies. He saw the outsourcing industry from both sides — as the person being hired and as the person doing the hiring.

Filipino professionals — many with exceptional skills — struggled to find work that matched their abilities. Businesses wasted months on bad hires. The gap was not about talent. It was about vetting, training, and trust.

“Every hire at Armasourcing is treated as a career placement, not a gig.”

At the heart of Armasourcing is Eli’s commitment to excellence, service, and impact. He believes that businesses should be built on trust, led by purpose, and rooted in community.

Experience

Professional Background

Founder & CEO — Armasourcing
2024 – Present · Filipino VA staffing & outsourcing

Founder — ArmaSEO
2023 – Present · SEO agency & marketing tools

SEO Consultant — iCXeed
Jul 2023 – Apr 2024 · Enterprise customer experience

SEO Advisor — NorCal Pool Service
Mar 2022 – Jun 2023 · Local SEO & lead generation

SEO Manager — Eliot Rose Wealth Management
Sep 2020 – Feb 2022 · Financial services

SEO Consultant — Twin Cities Auto Auction
Jan 2019 – Aug 2020 · Automotive & eCommerce

Marketing Specialist — Acosta Method
2018 – 2019 · Agency consulting

Credentials

Certifications & Recognition

🎓

Google Marketing Skills & Search Ads 360

🎓

Bachelor of Arts — Major in Political Science

Ready to Build Your Remote Team?

Book a free discovery call and let Eli show you how Armasourcing can match you with the right Filipino VA — fully vetted, trained, and backed by our 110-Day Guarantee.

Book a Free Discovery Call